Portfolio · Industry and Technology
Industrial and technology companies need to explain complex products and processes clearly, often to international clients. We design robust corporate websites—multilingual when necessary—designed to generate B2B leads. Here are some of our projects.
What Really Matters
In the industrial sector, the website doesn't sell—it qualifies leads. The sales cycle is long; the person doing the searching is usually an engineer or a purchasing manager, and what matters is whether your company seems capable of solving a specific technical problem. A photo of the factory doesn't convince anyone; the specifications do.
Facts and figures before rhetoric. Materials, tolerances, machine capabilities, certifications, industries you serve. Anyone searching for you knows what they need and wants to see within thirty seconds whether you’re a good fit. Generic marketing copy makes them close the tab.
Downloadable catalogs and product sheets. In industrial B2B, PDFs are still king because they're forwarded internally to justify the decision. Making them accessible, properly named, and linked from each product page is one of the things that generates the most inquiries.
Cases and sectors—that's how people search. «Precision machining for the aerospace industry» or «automation for the food industry» are actual search terms. A page dedicated to each application or industry serves those who already have a clearly defined problem.
And in English if you're exporting. Many companies sell abroad but have websites only in Spanish. A well-done English version—not one run through an automatic translator—opens up a market you’ve been missing out on.
We design websites that drive sales for your industry. Learn more about our web design Or tell us about your project.
