Success Story · Industry and Technology
BWIT Technology is a Rubí-based company that advises, sells, and provides support to electronic circuit manufacturers, offering equipment for SMT and THT assembly. At Webbing, we designed their corporate website to present a very extensive technical catalog in a well-organized and easy-to-understand manner.
The Challenge
BWIT’s product offering ranges from complete surface-mount assembly lines to component insertion, coating, traceability, consumables, and auxiliary equipment. Its primary need was for engineers and production managers to quickly find the type of machine they were looking for without getting lost among dozens of product references. In addition, the company wanted to convey that it not only distributes equipment but also supports customers with consulting and technical service, and it needed a clear channel to receive inquiries about industrial projects and requests for assistance.
What We Did
We propose a content architecture based on solution families, with drop-down menus that follow the stages of the production process and specific pages for each type of equipment, making it easier to compare technologies.
Result
With its new website, BWIT Technology now has a technical showcase that reflects the breadth of its offerings and its role as a full-service provider for electronics manufacturing. Visitors can navigate by process, find the right equipment, and contact the sales or support team directly. The site’s structure also allows for the addition of new machines and brands without having to rebuild the site.
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