One of the key factors for your business to thrive on social media It's the image you project of it. Especially when it comes to products sold to end customers. That's why it's really important to focus on the Visual Design of Your Gallery, so that it's appealing and grabs the attention of everyone who visits your social media pages.
Make Your Business Thrive on Social Media
Find a an aesthetic style that is unique and sets your brand apart It's not easy, but it's essential for making sure you're easily recognized and generating those “likes” that you, as a brand, are so eager to get.
The content you share, your storytelling, and your brand’s influencers and opinion leaders will play a very important role in the success of your social media presence. Today we’ll focus on the apps for editing and retouching your photos and thus achieve that consistency that's so sought after these days, especially on Instagram.
The Best Apps for Editing and Retouching Photos
- Snapseed: This app has all the favorite tools of social media gurus free app. Adjust brightness, lighting, saturation, highlights, warmth, perspective, and even remove blemishes or background objects without having to use Photoshop.
- VSCO: It's the app for Excel when we want to use filters, since it produces very beautiful tones that evoke the look of analog photography. Applying the filter at 100% can be risky, as these filters are often very powerful and can oversaturate the image; it’s best to experiment with the slider to achieve the effect you want. Some of them are free, although not all of them. Another notable feature of this app is the "Copy Edits" option, which allows you to copy all the edits you've made to a photo and then "Paste Edits"—that is, apply those edits to all the other selected photos. This feature will save us a lot of time when editing if we want to retouch a batch of images from the same session.
- A Color Story: It's the perfect app for people who are Getting Started in the World of Photo Editing on social media, since it makes things so much easier. I'd also like to highlight its curves tool, which is very precise and creates beautiful tones in photos. Color Story also offers tools for edit videos, which is perfect for getting our Stories just right.
- IMAGE: Free app which offers a wide variety of filters. This app specializes in the ability to add special effects or motion to your photos; flashes of color and light, or a wide variety of very attractive gifts.
- BeautyPlus: BeautyPlus is an ideal app for brands that share portraits where people appear. It also offers a wide variety of filters, but the most interesting feature of this app is the option to smooth skin, remove blemishes or pimples, whiten smiles, adjust skin tone, and even eliminate puffiness or dark circles in a very natural way, since has a balance line depending on the extent of the edits you want to make to the photo.
In the next post, we'll tell you about the apps you can't miss out on so you can create engaging Stories and make your Instagram Highlights meaningful. If you want to learn more about how to succeed on social media, don't hesitate to Contact Us!